Booking system for

Events and
Shows

Comedy clubs, magic venues, dinner shows, intimate theaters, drag, and cabaret. Back-to-back shows that never overlap, VIP seating vs. general admission, meet-and-greets as a premium offering, and refunds if the artist cancels.

The curtain rises. If the theater still smells like cleaning supplies, you've already lost the first review.
2 passesper night (standard rate)
+70OTAs and platforms
0overbooking errors
365 dayshuman support

Challenges Facing the Industry

Five Challenges of the Show — and How TuriTop Can Help

Booking the artist is half the battle. Filling the premium seats by leveraging the second-show strategy and the meet-and-greet is the other half.

Challenge 1

Assigned Seats vs. General Admission: Different Products

Your venue has 8 VIP tables in the front, 12 regular tables in the back, and an open bar upstairs. If you sell “general admission” tickets for all three areas, the first person arrives at 7:00 p.m. and sits in the front. The last person arrives at 8:55 p.m. with a paid seat and sits in the back. The premium rate loses its purpose.

How TuriTop Can Help You

  • The "VIP Assigned Seat" product is separate from the "General Admission" product
  • Seating capacity varies by venue: 8 VIP tables, 12 regular tables, 30 bar seats
  • Prices vary by season and time of day (Saturdays are more expensive than family Sundays)
  • Customizable pickup options if the location is outside the city center. Coordinates + Google Maps
Challenge 2

Two showings: 9:00 p.m. and 11:30 p.m. No overlap during cleanup

The first showing ends at 10:45 p.m. The theater needs 30 minutes to clean up, reset the sound system, and open the doors for the second showing. If you sell a ticket for the second showing without accounting for that buffer, the customer will arrive at 11:00 p.m. and the staff will make them wait 30 minutes outside. And the review is already written.

How TuriTop Can Help You

  • Resource Manager: the venue is a single resource and never overlaps itself
  • Each performance is a separate event with its own seating capacity and price
  • A prior email from your domain stating the time the doors open, not the time on the pass
  • Channel Manager blocks both rates on all channels in real time
Challenge 3

Dinner and a Show: Combining Fine Dining and Entertainment Without the Hassle

The customer purchases the package: dinner at 7:30 p.m. + show at 10:00 p.m. If your system charges for the two separately, the customer pays for the first one and skips the second. If you handle them as a single booking, the kitchen staff won’t know which menu to prepare for each table.

How TuriTop Can Help You

  • "Dinner + Show" package, including price and seating capacity
  • Customizable extras: welcome drink, vegetarian menu, gluten-free option
  • Custom fields when booking: allergies, number of guests per table
  • QR code check-in app. The dining room staff checks in guests and serves them at their tables
Challenge 4

Meet & greet with the artist. The extra that costs twice as much

Some customers will pay four times the ticket price for a photo with the comedian, an autograph from the magician, or a drink with the cabaret performers in the green room. If that extra isn’t listed as a product on your website. It won’t sell. And if you don’t keep track of how many you’ve accepted, the meet-and-greet will turn into a line of 50 people at 11:00 p.m.

How TuriTop Can Help You

  • "Meet & Greet · 10 Seats" product, sold separately at a premium price
  • Capacity is at its maximum. The 11th person can no longer purchase a ticket.
  • Prior email with instructions (entry point, exact time, rules regarding the artist)
  • Customizable pickup options if the meet-and-greet takes place in another area of the venue
Challenge 5

Event canceled. Gift certificate; no refund

The comedian canceled Wednesday night's show due to illness. 120 tickets were sold. If you process refunds one by one, that's three days of your administrative time lost. If you automate it poorly, you'll create resentment. Your policy defines you more than the show's content.

How TuriTop Can Help You

  • You can convert bookings into gift cards that are redeemable (validity is configurable)
  • Email from your own domain with the decision and the coupon code
  • Customer-Initiated Changes: Choose a New Feature from Your Email
  • For customers who prefer a refund, process it manually. The rest are issued as store credit.

What TuriTop Does for Your Room

Six venues designed for entertainment

VIP vs general admission

Separate products by area and by price

VIP table, regular table, high bar, balcony. Each area is treated as a separate product with its own capacity and price. The customer sees the difference at checkout and understands what they’re paying for.

Venue resource

The venue, taken for the whole show

The venue is a single resource, and it stays taken for the whole duration you set. Declare the 9:00 p.m. show as 2 h 15 (1 h 45 of show plus 30 of cleaning) and the 11:30 p.m. one cannot overlap it.

Payment gateways

Stripe + PayPal + Bizum + Apple/Google Pay

Young audiences pay with Bizum and Apple Pay. Premium comedy audiences pay with Stripe. Corporate groups use payment links. All payment gateways in one.

Your brand

Email from your own domain

Confirmation, reminder, welcome policy, and door-opening time. Everything is handled through “tickets@tudominio.com.” The customer never sees TuriTop anywhere.

Cancellation credits

Convert to a gift voucher in 2 clicks

Show cancelled. You convert the bookings into redeemable vouchers (validity is configurable). An automatic email goes out with the code. The customer picks a new show straight from that email via customer-managed changes.

Venue data

Reports in the panel, and exportable data

Statistics by day, service, channel and sales volume inside the panel. And if you want to crunch the numbers with your team, export to CSV, Excel or Google Sheets.

Before and After

Your room, with TuriTop and without TuriTop

What changes from one function to the next when the system understands the rhythm of the room.

Without TuriTop
  • VIP table and bar at the same price. The bar is full, the VIP area is half-full.
  • A customer for the second show waits 30 minutes out on the street because you didn't account for the buffer
  • Dinner + show package sold in two steps. Abandoned in the second step
  • Show cancelled · 3 days of admin work handling refunds one by one
  • Unorganized meet-and-greet. A line of 50 people outside the dressing room
  • You don't know which night of the week gives you the most leeway. You plan based on a hunch.
With TuriTop
  • Products by zone with different prices and seating capacities. VIPs pay a premium
  • The venue stays taken for the whole show, cleaning included. The lineup breathes
  • Product combined with add-ons (vegetarian, gluten-free, welcome) at checkout
  • Automated gift cards · email with code · customer chooses a new date
  • "Meet & Greet · 10 Seats" product with its premium price and fixed capacity
  • Reports by day, service and channel in the panel. Plus Google Sheets export
A folded theater program with a printed ticket, brass opera cufflinks, and a white feather on a burgundy velvet armchair illuminated by a warm spotlight Program · Evening Performance

You're not alone in the room

Your work is the show. Ours is to make sure the behind-the-scenes work doesn't steal the spotlight.

TuriTop manages back-to-back shows without overlaps, seat differentiation by zone, the dinner-and-show package with extras, the meet-and-greet as a premium product, refunds in case of artist cancellation, and performance-specific data. Your creative team focuses its energy on the one thing that can’t be delegated: Choose the following poster.

Payment processing

Instant payment for your bookings

Connected to the payment gateways you already use. Money lands directly in your bank account — no TuriTop commission.

Redsys
Bizum
Apple Pay
Google Pay
Stripe
PayPal
Mercado Pago
myPOS

Credit/debit cards, bank transfers, and mobile wallets. Bizum, Apple Pay, and Google Pay are processed through Redsys.

Frequently Asked Questions

Questions We Get from Theater Programmers

Can I sell tickets by section (VIP, general admission, bar) at different prices?

Yes. Each zone is created as a separate product with its own capacity and price. “VIP Table · 8 seats · €35” and “General Admission · 60 seats · €18” coexist within the same event. The customer sees both options at checkout and understands how much more they would pay. If a section fills up, it is automatically closed; tickets for the remaining sections continue to be sold. And if you want the customer to pick their exact seat, there is the seating map: you set it up per service and time slot, matched to your room's layout, and the customer chooses their seat when booking.

How do I manage back-to-back shifts (9:00 p.m. and 11:30 p.m.) with a cleaning break?

There is no separate ‘cleaning time’ field: the cleaning goes inside the duration. You create each show as its own event and declare the venue as a shared resource. If the show runs 1 h 45 and you need 45 minutes to reset it, you set the duration to 2 h 30: the 9:00 PM one keeps the venue taken until 11:30 PM and nothing can be sold on top of it.

Can I combine dinner and a show into a single package?

Yes. Create a "Dinner Show · Cabaret" combo package that includes the 7:30 p.m. dinner + the 10:00 p.m. show, along with its price. Extras (vegetarian menu, gluten-free options, welcome drink) are offered as add-ons at checkout. If you want to separate the dinner and show bookings, list them as two products with a custom field labeled “combined booking” so the dining room staff can seat them together.

How do I handle artist cancellations (due to illness, rain, or withdrawal)?

You can convert affected bookings into gift certificates redeemable (validity is configurable) with just a couple of clicks. An automated email is sent from your own domain to each customer with the decision and the gift certificate code. Afterward, each customer selects a new booking directly from their email using the customer-managed change feature. If someone prefers a refund instead of a voucher, you can process it manually through the payment gateway. However, the vast majority opt for vouchers, and the payment is not refunded.

How do I avoid overbooking when selling on my website, GetYourGuide, Civitatis, and Tiqets?

The Channel Manager syncs availability in real time between your website and +70 OTAs and platforms (GetYourGuide, Viator, Civitatis, Tiqets, Musement, Headout, Hellotickets, local platforms). When a VIP seat sells on any channel, that seat is automatically blocked everywhere else. Manual bookings (box office, agencies, press) go into the same inventory. If your capacity is 60, selling 65 tickets can no longer happen.

Created for

Other nearby sectors

Ready for the lineup to stop winging it?

Activate TuriTop today. Your next show could be available for sale through multiple channels as early as this afternoon.

  • 14-day free trial
  • no card
  • no commitment
  • 365 days with human support